A modern reinterpretation of a beloved holiday tradition
Rituals proudly unveils its new 2025 Advent Calendar Collection, capturing the enchantment of the festive season through elegance, beauty, and a touch of surprise.
Advent has always been a cherished time to count down the days until Christmas, celebrating joy and wonder that transcend traditions and bring emotion to everyone. This year, Rituals brings a modern spirit to this timeless ritual through three unique Advent Calendars designed to transform every December day into an unforgettable moment.
The Advent tradition encapsulates the magic of this time of year whether you celebrate Christmas or any other festivity, the air is filled with a special sense of joy and warmth. Rituals’ vision of Advent comes to life through its exclusive calendars. Opening a new door or window each day 24 surprises for 24 moments of joy perfectly captures the spirit of anticipation and fits any celebration during this season.
The 2025 Advent Calendar Collection
The Advent Wreath Calendar
Inspired by the classic Christmas wreath, the Advent Wreath Calendar offers an elegant and modern reinterpretation of traditional holiday décor. Its versatile design allows it to be hung on the wall or displayed stylishly in any corner of your home. With 24 luxurious surprises, including Rituals’ bestsellers and four exclusive mini candles, this calendar surrounds your holidays with moments of indulgence. Perfect for those who appreciate the traditional Christmas spirit combined with contemporary elegance.
The Rituals Diorama Advent Calendar
A spectacular centerpiece, the Rituals Diorama Advent Calendar transforms into a 360° festive scene, complete with integrated lighting. Each day reveals a new surprise as the holiday setting comes to life. Featuring festive lights, four full-sized products, and items from the Private Collection, this calendar is as delightful to behold as it is to open. Ideal for those seeking a luxurious and enchanting Advent experience.
The Festive Winter Garden
Created for fragrance lovers, the Festive Winter Garden brings together the sophistication of the Rituals Private Collection. It includes five signature home fragrance gifts and four full-sized products, all beautifully wrapped and ready to offer as a present. A premium sensory experience for your home this festive season.
With discounts of up to 44% off the total product value, limited-edition surprises, and the opportunity to discover new Rituals creations, these Advent Calendars are more than gifts they are daily moments of joy and refinement. Whether you wish to bring extra sparkle to your holiday season or find the perfect gift, the Rituals Advent Collection 2025promises a truly festive experience.
The Ritual of Advent Calendars are available in Rituals stores, online, and through selected retailers.
About Rituals
Rituals Cosmetics is proud to be part of the Certified B Corporation™ community, continuously improving its social and environmental impact in the luxury beauty industry. As a pioneer in integrating body, bath, and home care into a single portfolio, Rituals embraces the philosophy of transforming daily routines into meaningful moments.
Each product is inspired by ancient traditions, inviting you to find happiness in the smallest of things. With a wide range of innovations in body care, home fragrances, natural skincare, men’s products, and home wear, Rituals encourages consumers to enrich their lives through authentic moments of well-being.
Founded in Amsterdam in 2000, Rituals has become a global expert in its field, present in over 33 countries and major cities such as London, Paris, and Hong Kong, with more than 1,300 stores, 4,176 shop-in-shops, and the world’s first Mind Oasis.
In line with its commitment to social responsibility and sustainability, Rituals aims for 90% of its formulas to be of natural origin, and for all packaging to be refillable, recyclable, or made from recycled materials.
Beyond its sustainability efforts, the brand is also dedicated to creating positive change beyond the company itself, pledging to donate 10% of its net profit to projects that support the well-being of people and the planet.
