For the holiday season, H&M embraces a sophisticated après-ski aesthetic in collaboration with the luxury brand Perfect Moment, founded in Chamonix. The new collection is dedicated to post-ski relaxation and beyond, featuring 28 pieces including down outerwear, statement styles, knitwear, and winter accessories that exude bold glamour.

The designs draw inspiration from Perfect Moment’s signature high-performance ski wear, while the mix & match approach makes the capsule collection versatile perfect for both chalet getaways and city life.
The Perfect Moment x H&M collection will be available at the Băneasa Shopping City store and online at hm.comstarting December 2.

“We loved translating our brand’s distinctive DNA into a perfect après-ski capsule for H&M. Collaborating with the teams in Stockholm has been an unforgettable experience. I can’t wait to see how our shared community of Moment Makers brings this collection to life,”
said Jane Gottschalk, Creative Director and Founder of Perfect Moment.

“We’re thrilled to collaborate with Perfect Moment on this winter collection it’s unexpected, dynamic, and sure to spark excitement. The silhouettes are glamorous yet relaxed just like the après-ski mood and have a bold edge thanks to details like leather accents, faux fur, and textured knits,”
said Ann-Sofie Johansson, Creative Advisor and Head of Design Womenswear at H&M.

Key pieces include a burgundy faux-fur trimmed puffer jacket with a cropped fit above the hips, a black-and-white star-print quilted jacket with a jacquard belt, burgundy leather ski-inspired pants with a slightly flared cut and zipped hems, a bouclé knit cardigan with stripe details, and a matching knit set featuring a button-up top and shorts in deep burgundy tones.

The accessory lineup includes high faux-fur moon boots, short quilted boots, pom-pom beanies, wraparound sunglasses, and an oversized wool and mohair scarf with a star motif.

The color palette draws inspiration from Perfect Moment’s signature use of white, black, and silver, complemented by decadent burgundy tones and icy blue accents for a refined contrast.

Materials range from faux fur, leather, and lurex knits to merino wool, mohair, and cashmere blends. The Perfect Moment “North Star” logo print appears throughout the collection as a distinctive hallmark, while details such as oversized hoods, adjustable waist cords, jacquard finishes, and playful tassels strike the perfect balance between functionality and style.