Draped in an azure coat, Cara Delevingne brings a sophisticated aura to MCM’s spring 2024 advertising campaign. Photographed by Craig McDean.
MCM heralds the arrival of spring 2024 with an effervescent and chic campaign, starring the illustrious Cara Delevingne. As the newly minted ambassador of their spring-summer line, Cara channels the essence of an MCM Maverick, infusing the esteemed handbag label with her unique blend of refined rebellion. Poised sophistication: Cara Delevingne sports a camel blazer and crisp white ensemble, accessorizing with MCM’s spring 2024 pieces. Captured by Craig McDean.
Under Craig McDean’s visionary photography, the campaign presents Cara in a spectrum of poised yet relaxed ensembles. She’s seen in breezy wide-leg pants, draped in airy coats, and portraying sheer elegance in neatly buttoned cardigans.
Cara Delevingne reclines amidst MCM’s latest offerings for the label’s spring 2024 campaign. Imaged by Craig McDean.
Joining Cara in this picturesque tableau is a charming canine companion, epitomizing the brand’s friendly and spirited nature. The backdrop is adorned with a selection of MCM’s most coveted items, including the latest luggage and accessories.
A stylish encounter with Cara Delevingne and a charming dog sets the scene for MCM’s spring 2024 campaign. Photographed by Craig McDean.
Key highlights include the Ella Boston bag and the Himmel shopper, each piece making its mark with distinctive design and practicality. The artistic direction by Fabien Baron harmonizes perfectly with Karl Templer’s styling, resulting in a campaign that is both visually arresting and stylistically cohesive.