Crocs continues its tradition of collaborating with renowned figures by welcoming William Saliba as its newest brand ambassador. Known for his dapper style, the Arsenal central defender becomes a part of the Crocs community with the intention of highlighting the importance of self-expression through fashion, and emphasizing that athletes too can be at the forefront of style.
Joining Arsenal during a period when the intersection of football and fashion was gaining traction, Saliba utilized this spotlight to showcase his distinct style, making him a player to watch both on the field and off. While the football realm has sometimes been hesitant to embrace players’ sartorial pursuits, Saliba aspires to shift this perspective, alongside his fashion-forward teammates. Regardless of the prevailing trends, Saliba’s distinctive and daring fashion choices have always stood out.
Originally from northern France and having lived in Saint-Étienne before moving to London, Saliba proudly uses his fashion choices as a reflection of his varied background. Generally, he leans towards a “distinctly French” base, incorporating timeless pieces from luxury designers. However, he isn’t afraid to experiment with his accessories, often opting for vibrant footwear, standout bags, and an impressive array of tinted eyewear.
Crocs’ latest campaign emphasizes this sartorial evolution, presenting a montage that traces Saliba’s journey from rustic landscapes to bustling urban settings. Sporting a chic ensemble featuring a short-sleeved shirt, shorts, and the vibrant red Crocs’ Echo Clog, Saliba demonstrates how integral style is to his identity, a trait that remains consistent regardless of his location.