Celebrity makeup artist Laurel Charleston, renowned for her avant-garde and transformative beauty looks, has launched an exciting new product in collaboration with Mehron: the Backstage Palette. This collection of water-activated paints for face and body features a bold array of colors, specifically designed to challenge conventional beauty norms and encourage creative expression.
In a recent interview with Dazed, Charleston discussed the inspiration behind the palette, which draws from her experiences crafting unique looks for high-profile clients like Doja Cat, Melanie Martinez, Dylan Mulvaney, and Richie Shazam. Known for pushing the boundaries of celebrity beauty, Charleston’s work includes everything from intricate face paintings to dramatic, thematic make-up.
The Backstage Palette offers a spectrum of 12 dynamic shades, from soft pastels like blues and purples to vibrant pinks and yellows. These hues are far from the typical nudes and taupes that dominate the market, reflecting Charleston’s philosophy that make-up should be a tool for standing out, not blending in.
“Make-up is an avenue for boldness and visibility,” Charleston explained. “With this palette, it’s easier than ever for anyone to express themselves in unique and eye-catching ways. I believe in authentic and relentless creative expression, and I hope this product inspires that.”
Charleston also shared insights into the product development process, noting that the collaboration with Mehron was a natural fit given the brand’s role in providing the materials for many of her viral looks. The campaign for the Backstage Palette was notably shot with a queer and trans team, underscoring her commitment to inclusivity and diversity within the beauty industry.
As the make-up world continues to evolve, Charleston’s latest creation is a testament to the power of beauty as a form of personal and artistic expression. The palette is available starting today, promising to deliver not just color, but a means for individuals to defy and redefine beauty standards.