On October 28, bold design and experimental spirit defined the Glenn Martens x H&M event in Warsaw. Hosted at the iconic Ujazdowski Castle, the event transformed the space into an exhibition of Martens’ vision a fusion between deconstruction and industrial elegance. Among the guests were Alexia Eram, Bibi, and Nadd Hu, who wore statement pieces from the Glenn Martens x H&M collection, while our stylist Mădălina Simion showcased exclusive looks from H&M Studio and H&M Atelier, embodying the avant-garde spirit and contemporary aesthetic.




The event, designed as a modern dinner, highlighted the daring and unconventional collaboration between Glenn Martens and H&M, reinterpreting elements of British heritage with a touch of humor the defining tone of the campaign. Spectacular decor, unexpected artistic details, and modern installations reflected Martens’ experimental aesthetic and his playful approach to tradition, while subtle surprises throughout the evening delighted guests, adding an extra layer of mystery and refinement to the experience. The carefully curated menu complemented the bold character of the collection, with innovative dishes and decadent desserts blending classic flavors with contemporary accents.



The atmosphere of the event created a strong connection with the spirit of brave individuality and bold creativity that define Glenn Martens’ vision. The evening was animated by captivating performances, including a standout moment from Polish artist Alicja Szemplińska, whose hypnotic voice brought a special energy, along with the electrifying sets of DJ Tyszka, which contributed to the avant-garde feel of the night.




“The Glenn Martens x H&M collection represents a courageous fusion of innovation and individuality and the event held in Warsaw perfectly captures this spirit. We wanted to offer a memorable experience that celebrates bold creativity and the power of self-expression. It is a true honor to bring this global moment to a regional level and we are proud to see how our guests embraced the energy and confidence that define this extraordinary collaboration.” Katarzyna Niemirowicz, Regional Manager H&M
The Glenn Martens x H&M collection will be available online and in the H&M store at Băneasa Shopping City starting October 30, 2025.
Personalities who wore the Glenn Martens x H&M Collection:
POLAND
Lidia Popiel: https://www.instagram.com/popiel.lidia/
Izabela Krzan: https://www.instagram.com/izabellakrzan/
Joanna Horodyńska: https://www.instagram.com/horodynska_/
Ada Fijał: https://www.instagram.com/adafijal/
Natalia Szroeder: https://www.instagram.com/natalia_szroeder/
Maffashion: https://www.instagram.com/maffashion_official/
Zalia: https://www.instagram.com/zalia.official/
Alicja Szemplińska: https://www.instagram.com/aliciaszemplinska/
Rosalie: https://www.instagram.com/sheisrosalie/
Red Lipstick Monster: https://www.instagram.com/redlipstickmonster/
CZECH REPUBLIC
Linda Kušmirková: https://www.instagram.com/lindaavisco/
Alexandra Sedláčková: https://www.instagram.com/alexsedlackova/
HUNGARY
Zsuzsa Felfalusi-Barta: https://www.instagram.com/zsuzsibarta/
Adel Keller: https://www.instagram.com/keller_adeel/
SLOVAKIA
Karolina Chomistekova: https://www.instagram.com/karolinachomistek/
LATVIA
Lota Ulmane: https://www.instagram.com/lotaulmane/
Sintija Selicka: https://www.instagram.com/sintijaselicka/
LITHUANIA
Karolina Meschino: https://www.instagram.com/karolinameschino/
Viltė Kinderevičiūtė: https://www.instagram.com/vunderkinde/
GREECE
Evangelia: https://www.instagram.com/evangelia/
Christos Karakatsanis: https://www.tiktok.com/@chriskarakatsanis?lang=en
Nassia Matsa: https://www.instagram.com/nassia_/
ROMANIA
Alexia Eram: https://www.instagram.com/alexiaeram/
Bibi: https://www.tiktok.com/@bibi.official?lang=en
Nadd Hu: https://www.instagram.com/naddhu/
SERBIA
Milica Bukumirović: https://www.instagram.com/milicaa_22_/
Maja Mitrovic: https://www.instagram.com/who.is.mm/
BULGARIA
Mihaela Fileva: https://www.instagram.com/mihaelafileva/
Gloria Petkova: https://www.tiktok.com/@oficiallyglow?lang=en
CROATIA
Elena Dizdar: https://www.instagram.com/dizdar_el/
Karla Zelic: https://www.instagram.com/superbabekillah/
TURKEY
Cemre Solmaz: https://www.instagram.com/cemresolmaz/
Buse Daglioglu: https://www.instagram.com/busedgllu/
Pelin Taskiran: https://www.instagram.com/aambrosiaa/
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