The campaign has already attracted over 500,000 euros in the pre-launch phase, from top entrepreneurs, investors and hundreds of fans, confirming confidence in the UNTOLD Universe global expansion strategy
UNTOLD Universe has attracted investments of over 500,000 euros from fans, entrepreneurs, investors and partners before the public launch of the investment campaign on the SeedBlink platform. The result confirms the trust enjoyed by one of Romania’s most powerful entertainment brands and validates the group’s ambitious international development strategy.
Among those who chose to invest in this phase are entrepreneurs and well-known personalities from Romania, such as Dragoș Petrescu, Wargha Enayati, George Copos, Sebastian Dobrincu and Codin Maticiuc, alongside hundreds of fans and brand supporters.
From 30 July 2026, the investment opportunity will be available to the general public through the SeedBlink platform. Those interested will be able to consult all information regarding the investment terms and will have the opportunity to become investors in UNTOLD Universe.
This initiative represents a premiere for the festival industry in Romania and offers the public the opportunity to participate directly in the development of a Romanian brand with global potential. Individual investors, festival supporters and those who believe in the potential of the creative economy have the chance to become part of the next development phase of one of the most important entertainment groups in Europe.
The long-term strategy of UNTOLD Universe aims at developing a global network of 20 mega-festivals and entertainment projects, with operational presence in at least 30 countries. Over the next five years, the company plans to accelerate international expansion through the launch of new festivals and the development of strategic partnerships across multiple continents.
Following UNTOLD Dubai, the next confirmed international expansion will take place in Colombia in 2027, marking the group’s entry into the Latin American market. At the same time, UNTOLD Universe is in advanced discussions for the development of projects in Brazil and is exploring opportunities in other strategic markets, including the United States of America, Canada, Japan, China, India, South Korea, Egypt, Spain and Greece.
At the same time, the UNTOLD festival in Cluj-Napoca, which this year reaches its 11th edition and is consistently ranked in the Top 3 music festivals worldwide, enters a new development phase. The group is also continuing to consolidate the Kapital festival, launched in Bucharest in 2025, as part of its expansion and diversification strategy.
“We thank everyone who chose to believe in UNTOLD and to join us from this early stage. The extraordinary interest we saw before the public launch of the campaign confirms that people believe not only in the festival, but also in our long-term vision. We are only at the beginning of a new development chapter and we want this community of investors to grow alongside us. Together we have demonstrated that a brand created in Romania can compete at the highest level on the global stage,” stated Bogdan Buta, Founder and CEO of UNTOLD Universe.
“In ten editions, UNTOLD has brought together millions of participants, built a globally recognised brand and is no longer just a festival, but a mature company. Through this round, SeedBlink investors have the opportunity to be part of the next chapter of a company that aims to become an entertainment group with international ambitions, beyond festivals. It is also a real portfolio diversification opportunity through an investment in an established business, beyond investments in technology.” Andrei Dudoiu, CEO SeedBlink
Those interested can find out more information about the investment opportunity and the campaign terms on the SeedBlink platform or at invest.untold.com. The public investment round will open from 30 July 2026, and the first 500 investors will enjoy special benefits.
