Over 20 countries, dozens of designers, prestigious universities, spectacular locations, and hundreds of creatives will transform Sibiu, between July 21 and 26, into an international laboratory of contemporary fashion.
Feeric Fashion Week returns this summer with an edition that confirms the event’s status as one of the most important platforms dedicated to independent fashion, education, and the creative industries in Europe. For five days, the city becomes the stage for fashion presentations held in unconventional spaces, international workshops, conferences, and special projects that bring together established designers and young creators from Europe, Asia, the Middle East, North Africa, and South America.
The program debuts on Tuesday, July 21, with Feeric Hub, the educational platform of Feeric Fashion Week dedicated to the new generation of professionals in the creative industries. Hosted at CineGold Promenada Sibiu, Feeric Hub brings together specialists in the fields of fashion, photography, communication, media production, and creative entrepreneurship, in a series of masterclasses and debates that aim to inspire, create connections, and offer participants a perspective on the future of the creative industries. The program begins with the masterclass “Visual Management and Media Production”, presented by photographer Florin Opriș, continues with the debate “Behind the Social Media Perfect Reality”, moderated by Cornel Crișan alongside Adriana Chiru and Mitichi Preda, about authenticity, branding, and the challenges of communication in the era of social media, and concludes with the masterclass “Aesthetics in Fashion Business”, in which designer and researcher Rita Sarkis will demonstrate how aesthetics becomes a strategic tool for building a competitive fashion brand. The program continues on July 22 with workshops presented by IED – Istituto Europeo di Design, followed by the first activities dedicated to the Feeric Hub community.
Official opening: two generations, two perspectives, the same idea of beauty
On Thursday, July 23, Feeric Fashion Week officially opens its series of presentations with a project carrying a powerful social message: Cardinalia Models x Dharug.
On the same atypical runway, inside the Immersive Museum Sibiu, two complementary concepts come together. Cardinalia Models is the agency that redefines industry standards by promoting women over 35, demonstrating that elegance, experience, and personality are values that transcend age. Alongside Cardinalia Models, Dharug brings to the podium its philosophy built around the discovery of authentic values. The platform explores vintage archives, antique markets, and the studios of emerging designers to select rare pieces, one-of-a-kind creations, and brands at the beginning of their journey. Feeric Fashion Week thus becomes one of the places where Dharug identifies and promotes new talents of contemporary fashion, offering them visibility and access to an international audience. The styling of the presentation is signed by Andrew Christian, in a show about authenticity and diversity.
The universities shaping the future of fashion
This year’s edition brings together some of the most important universities and design schools from Romania and abroad. Over the course of the three days of presentations, the audience will discover collections created by students and professors from the University of Oradea, the West University of Timișoara, “Aurel Vlaicu” University of Arad, UNARTE Bucharest, Kaunas University of Applied Sciences, the Faculty of Applied Arts Serbia, the University of Art and Design in Cluj-Napoca, the Technical University of Moldova, International Balkan University, New Giza University from Egypt, and numerous other academic institutions.
Feeric Fashion Week thus continues its mission to become the most important European platform dedicated to graduates and young designers.
Hooldra – circular fashion becomes a spectacle
One of the most anticipated moments will take place on Friday evening, at the Mapa Cengiz factory, where the project Hooldra 2026 – Visible Transformation brings together 20 students from eight universities in Romania, the Republic of Moldova, and Poland.
In partnership with Humana, participants received recovered clothing items which they deconstructed and reinterpreted into entirely new collections, using deadstock materials, vintage textiles, and upcycling techniques.
Coordinated by designer Daiana Stancioiu, the project demonstrates that sustainability can become an engine of creativity and that existing resources can generate new value. For the first time, all the pieces presented will be immediately available for purchase through the Dharug platform, in the See Now, Buy Now concept.
Fashion as living heritage
On Saturday morning, Feeric leaves the city and arrives in the village of Porumbacu de Sus, where the project Artisanal Jopoi × Haide proposes one of the most moving experiences of the edition.
Starting from the textile heritage of Paraguay and Romania, the project traces the surprising similarities between two cultures that have never met, but which share the same gestures, techniques, and respect for traditional crafts.
In the authentic space of A lu’ Escana, the audience will discover a dialogue between two worlds united by the same conviction: fashion cannot have a future without the memory of its own roots.
Gala Feeric – a panorama of contemporary fashion
The edition concludes on Saturday evening, in Piața Huet, with the traditional Gala Feeric, an event that brings together some of the most representative collections of this edition.
Among the international designers is Yulu Xia, who proposes a collection inspired by the cultural heritage of the Chinese province of Yunnan and by the relationship between nature, biodiversity, and contemporary technologies, using innovative materials such as mycelium-based biomaterials.
Lebanese designer Rita Sarkis presents a capsule collection built around feminine resilience and adaptability, her garments becoming an expression of confidence and timeless elegance.
The MILD Power – Unwrapped collection transforms the gesture of giving into a fashion concept, reinterpreting bows, packaging, and letters as structural elements of garments and exploring the vulnerability and beauty of human relationships.
Alongside these will be presented the collections of Romanian and international designers, as well as the creations of the participating universities, in a gala that reflects the current directions of global fashion.
Fashion that occupies the city
Feeric Fashion Week remains faithful to the concept that has established it: transforming everyday spaces into spectacular settings for fashion. This year, the presentations will take place in cultural, industrial, and commercial spaces, from the Immersive Museum and Promenada Sibiu to the Mapa Cengiz factory, the recently awarded House of Arts in Piața Mică, the Sigemo company’s rubber warehouse, and Piața Huet.
More than a fashion festival, Feeric Fashion Week is an international platform that connects education, heritage, sustainability, and the creative industries, offering Sibiu international visibility and consolidating the city’s role on the map of major European cultural events.
Feeric Fashion Week 2026 takes place between July 21-26, and access to the presentations is free, subject to the capacity of each location. The event is co-financed by the Sibiu City Hall and supported by NEPI Rockcastle, Promenada Sibiu, Cinegold, Boromir, MG Mecatronics, Humana People to People, Buonavista, and Prima Driving School.
