Creative Market PR agency announces the beginning of its collaboration with Westwing, one of Europe’s leading e-commerce platforms dedicated to interior design and refined lifestyle. The partnership marks a new chapter in consolidating Westwing’s presence on the local market and in developing an integrated communication strategy tailored to the Romanian audience.
Through this collaboration, Creative Market will manage Westwing’s public relations activities, including corporate communications, collection launches, special collaborations and editorial projects. The main objective is to increase brand visibility and position it as an inspirational reference point in the home & living space, both for consumers and for industry professionals.
Westwing is recognized for its carefully curated selection of home products, as well as for the inspirational content that defines the concept of “Beautiful Living” an aesthetic, personalized and accessible lifestyle.
Founded in 2011 by Delia Lachance and four other co-founders, the Munich-based brand has become one of Europe’s leading premium Home & Living destinations. Active in over 23 countries, Westwing offers an integrated experience that includes the e-commerce platform, Daily Specials campaigns, physical stores, dedicated interior design services and B2B solutions.
Through creative campaigns and relevant storytelling, Creative Market aims to bring the Westwing universe closer to the Romanian audience a space where design meets functionality, and every detail contributes to creating an authentic home.
“We are delighted to begin this partnership with Westwing, a brand that redefines the way people arrange and live in their personal space. It is an opportunity to build together relevant and impactful projects for the local audience,” says George Man, Owner & Managing Partner of Creative Market.
In turn, Westwing aims to strengthen its relationship with the Romanian community through initiatives that emphasize creativity, inspiration and accessibility in interior design. This collaboration reflects the commitment of both brands to deliver quality content and relevant experiences in an ever-evolving media landscape.
